NEWS

MOTORWAY Direct has announced changes to its selling of the AA Warranty product. The changes will affect Motorway Direct dealers the company says. The Sheffield-based firm has provided AA Warranty products since 2006, and its team is conducting a series of dealer reviews following the introduction of new best practice guidelines, including additional training and [...]

MAXIMISING the profit made on every car sold should be the top priority for car dealers in the coming months. This is because availability of 2- and 3-year old cars is beginning to decline. A plunge in new car sales due to the recession of 2008 and 2009 is now having an effect on the [...]

CAR owners face a £300 million hit in car repair costs as 1 million motors come out of their warranty period. A 2007 boom in new car sales – 2.4 million new cars were sold – means the 3 year warranty period will be ending for many. Warranty provider Warrantywise estimates these owners risk a [...]

KIA is taking its 7 year warranty ad campaign back to the drawing board following an ASA ruling. The Advertising Standards Authority has deemed Kia to be not emphasising the 100,000-mile limit with sufficient clarity. Future ads will therefore have to emphasis this restriction, along with other exclusions listed in the small print. The ASA [...]