Skoda’s new record
November 29th, 2011 by James Batchelor
SKODA UK has announced that it has broken its previous registrations record in just 11 months of 2011.
In 2010 the Czech brand totalled 41,240 registrations in the UK. As of 28 November this year, UK registrations reached 41,313.
With still another month of trading, Skoda UK expects to break through the 45,000 barrier, a goal it has set for itself. Market share has reached 2.3 per cent.
Registrations are strong in both retail and fleet areas, but especially so in fleet, where Skoda UK has set a new record. With more than 19,800 fleet registrations, the brand is up more than 30 per cent compared to 2010, versus the market rise of four per cent.
Robert Hazelwood, Skoda UK brand director said: ‘This is a new record for Skoda in the UK, but we’re not stopping here.
‘We have another month of trading to come in December, and we’re looking for a very strong finish to the year.
‘Our congratulations to our retailer network who work very hard to deliver outstanding service to our customers and prospects. We’re looking forward to continuing our momentum into a great start to 2012.’
Tags: skoda
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