SUZUKI dealer Sandicliffe Suzuki has recorded a 10 per cent rise in sales during 2008, despite the market crunch.
The Nottinghamshire Suzuki dealer says this is because car buyers are seeking better value for money.
Remarkably, the dealer expects to achieve 150 per cent of its sales objectives for Q4. This would mean 2008 volumes beat 2007 levels.
Darren Wheeldon, sales manager for Sandicliffe Suzuki, said: ‘As the recession begins to hit the UK, motorists are becoming even more selective when buying a new car,
‘They are shopping around for the best deals, whilst also taking into consideration the long term running costs.’
He revealed that 41 per cent of customers have used Suzuki’s own finance scheme. This is a rise of 4 per cent over 2007.
That equates to a rise of £1,056,000 in the value of credit agreements. This is because, says Wheeldon, manufacturer finance is cheaper than loans offered by high street banks.