Online auction recruit
August 13th, 2009 by Richard Aucock
MANHEIM has signed up the Retail Automotive Alliance to its Simulcast online car auction service.
This means 600 vehicles per week will be offered over the web, as well as at physical auctions in 13 Manheim centres.
It’s certainly a big boost to the booming service – Manheim has already sold around 15,000 cars for RAA – way beyond last year’s total, and well on the way to meeting last year’s two-year contract for remarketing 30,000 cars and vans a year.
Mike Pilkington, Manheim Auctions MD, felt ‘the addition of the RAA to the list of vendors who use Simulcast regularly, and who reap the benefits of doing so, is further recognition of the quality and effectiveness of the service.
‘Simulcast has become an integral part of the remarketing ‘landscape’, and is now recognised throughout the industry as a well established, trusted and reliable business tool that complements physical auctions.’
Manheim says it’s now transmitting Simulcast from more than 50 car auctions a week.
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