Lotus 1st at Silverstone
June 1st, 2009 by Richard Aucock
SILVERSTONE Circuit has welcomed its first ever franchised car dealership to its fast-growing site.
Lotus has just opened a 4000sq ft car showroom, to sell new and used models.
The facility will also offer maintenance from a four-bay service facility.
It is the first step in Silverstone’s fast redevelopment, to a centre of automotive excellence.
By the end of the year, a new test facility for car makers will also be in operation – using part of the famous F1 circuit.
The Lotus facility complements an existing development for Porsche Cars GB, and driving experiences for both Audi and Nissan.
There’s plenty more to come too, says Silverstone.
Ed Brookes, finance director for Silverstone, said: ‘Lotus has an exciting future ahead of it, with the brand new Evora leading the way, so it was a natural step to open a showroom as we continued our own diversification of the business.’
Silverstone will own and operate the franchise, with territories including Northamptonshire, Buckinghamshire, Warwickshire and Oxfordshire.
Tags: F1, Lotus, Porsche, silverstone
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