FERRARI owners from 1947 can now enjoy FREE breakdown cover, in a bold move by the famed brand.

The launch of the ‘With You’ roadside assistance scheme means that owners simply need to register – and get totally free breakdown cover.

There’s not a single catch.

The deal consists of recovery of the vehicle to the nearest Ferrari car dealer for repair.

Only if the owner actually wants it fixed at another garage will they have to pay anything.

What’s more, Ferrari will even pay any hotel bills incurred by owners before they can get home or restart their journey!

Why? To reconnect with customers, said a spokesman. ‘We want to bring customers of all ages back into the Ferrari family.’

He also explained Ferrari was keen to protect its brand; by showing customers just how special Ferrari is, the brand intends to make ownership even more revered.

So what do (lucky) owners need to do, to start their first 12 months’ cover? Call 0808 234 3324, or email customerservice@owners.ferrari.com.

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Tags: aftersales, breakdown, ferrari, service, warranty

This entry was last updated on Friday, July 24th, 2009 at 5:12 am and is filed under News.