UKCarExchange launch
March 4th, 2010 by Richard Aucock
NEW website UKcarexchange promises dealers higher returns for their unwanted PX stock – and listing on the site is free!
The website utilises a unique ‘price-drop auction’ approach and the concept here is simple: Cars are listed for 14 days and every 24 hours the price drops by a pre-set amount. The idea is that buyers are then tempted into snapping up cars sooner to avoid being beaten by a rival bidder.
Until a car is purchased, the dealer’s details are hidden, allowing the same cars to be advertised through other channels. Sellers have the option to show their stock only to registered trade buyers, or to both traders and consumers.
The service provided by UK Car Exchange has been devised to complement current dealer sales and marketing activities, and will help them achieve higher returns on their unwanted stock.
Dealers are able to list an unlimited number of cars on the site, for free – a fee is only payable when a car sells. And if a car is sold from your forecourt, it is simply removed from the website without a cancellation fee being incurred.
UK Car Exchange managing director Tony Hinkley said: ‘We are really excited to bring this innovative new concept to the UK motor trade. Car dealers can now access a brand new national market, at no cost until a car is successfully sold, in addition to continuing to market their stock through traditional methods.
‘This is particularly good news for those without forecourts and those that struggle to sell on cars which are approaching over-age. Dealers can also purchase vehicles through the site to replenish their stock.
‘We’ve already signed up a wide range of customers, from major dealer groups to single-site independent traders, and we’re looking forward to even more dealers joining us and taking advantage of the service.’
Available seven days a week, UK Car Exchange’s UK-based operations team is ready to discuss conditions of sale with dealers, including how to register as an approved seller. More details on how to get started are available at ukcarexchange.com or by calling 0845 519 1499.
Tags: internet, launch, ukcarexchange.com, website