WINNER – Motors.co.uk
HIGHLY COMMENDED – Vcars.co.uk

YOU told us you’re moving away from spending your advertising budget with the local newspaper and are instead ploughing more cash into online adverts. And with 90 per cent of all buyers admitting to starting their search for a new car online, it certainly makes sense.

Michael Wenn from VCars.co.uk picks up his award

But it’s very easy to spend a lot of money and see very few results. Our winner, though, has consistently impressed its partners with its support, offers and ability to achieve results for your advertising spend. Respondents said they liked the site’s layout and the fact it combines off-line advertising into packages in their local areas. The winner for 2011 is Motors.co.uk.

Our highly commended-placed fifirms secured their awards because they delivered quality leads to their dealer partners. With a tough market leader both have fought hard to gain a share of dealers’ business with innovative ideas. Motoring. co.uk and Vcars picked up highly commended places.

Tags: Car Dealer Power

This entry was last updated on Monday, August 15th, 2011 at 6:24 am and is filed under Car Dealer Power.